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Hub in Connecticut Attracts Brazilian Companies

A ribbon cutting today officially opened Hub55, an office for Brazilian companies to begin operations in New Haven, Connecticut. Hub55 is an initiative of the consulting firm Paseli Consulting in partnership with Brazilian and North American entities, including Brazil’s Ministry of Science, Technology, Innovation and Communications, the Association for the Promotion of Excellence in Brazilian Software (SOFTEX), the Brazilian Association of Medical, Dental, Hospital and Laboratory Equipment Industries (ABIMO), and the Technology Park of Sao Jose dos Campus, that comprised Brazil’s Aerospace Cluster.

At Hub55, companies will have access to a furnished and shared office, located in the heart of Yale University – at the center of the Northeast region that includes Boston and New York. Member companies will have the support they need to build their business plan and prospect customers and partners while experiencing the U.S. market. In addition, the hub will offer bilingual administrative support, and networking with investors, associations, and government entities.

“The hub is the next step in what is a growing partnership between Connecticut and Brazil,” said DECD commissioner Catherine Smith.  “We are seeing great interest from Brazilian companies in our state, and this hub will be valuable resource for them as they pursue economic opportunities here.”

“We are pleased to work with Paseli on behalf of the state of Connecticut to welcome Brazilian companies to Connecticut and foster growth for many innovative companies,” said CERC President and CEO Robert Santy.  “Hub55 benefits Brazil’s and Connecticut’s long-term economic viability.”

“This auspicious initiative aims at promoting business between Brazil and Connecticut.  As trade and investment form a two-way road, this new partnership will contribute to strengthening bilateral ties. It will also benefit the entrepreneurial Brazilian local community,” said Fernando Mello Barreto, Consul General at Consulate General of Brazil in Hartford.

“New Haven continues to thrive among the region’s most sought-after communities in which to live, work, and grow a business - we’re excited that Hub55 has now decided to call New Haven home,” Mayor Toni N. Harp said. “We look forward to helping Hub55 access city and state resources so it can take full advantage of major markets at its new doorstep: one-third of the U.S. economy and two-thirds of the Canadian economy await within 500 miles of New Haven.”

Connecticut is one of North America's top business corridors and among the top five U.S. states for productivity, quality of labor, number of patents, education, and income per capita. The state offers financial incentives for companies willing to generate local jobs and invest in the acquisition of machinery. 

Hub55 will be a space for the exchange of ideas, experiences and contacts to expand Brazil's participation in the global scenario. The office will mainly serve the IT, aerospace and medical equipment companies, however, businesses from other sectors may qualify to participate in the project.

"The Hub55 will allow companies to work on their international expansion plans in a realistic way, experiencing the day-to-day U.S. market and business environment. Companies with various levels of maturity can benefit from the shared space and services, as well as from the coexistence with more experienced executives,” said Pamela Ariane da Silva, Director of Paseli Consulting.

Additional quotes from select Hub55 companies:

"The Brazilian market was already starting to be limited for us. We were planning to start the internationalization process in 2018, but the opportunity in Connecticut accelerated the decision-making process. At the hub, we will have the opportunity to be in a centralized place, to open doors, to understand the legislation, the market, and to know potential partners." --Rodrigo Dal Moro, Product Director of Aevo, an IT company

"The United States is, of course, the priority market, considering that we already have the license from FDA. But the opportunity presented by the Hub55 and the incentives offered by the State of Connecticut were decisive for our establishment there." --Cesar Margarida, Technical Director of Corcam, a medical device company

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