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Webinars

CERC presents webinars on topics related to economic development - research, municipal services, business assistance, business recruitment, marketing, and real estate. Visit our event page for upcoming sessions.

Below are recordings of recent webinars:  

The Art of Communication

Original air date: June 26, 2018

Struggling with a "marketing pitch" that is not attracting the right clients? Concerned about how to relay information in order to create a positive transaction in your business? Unclear about the best style to communicate with your audience?

Join CERC and our partner Sandler Training for the webinar recording on understanding DISC and how you can use it to communicate more effectively – these insights will help you in building relationships. Learn valuable insights and tips to help you build relationships, in many different venues:

  • At a networking event or trade show
  • In a meeting or interview
  • Within the workplace
  • Or any social setting!

WATCH RECORDING


2018 Economic Outlook: Slowly Recovering Yet Long-Term Challenges Remain

Original air date: January 30, 2018

Amid numerous uncertainties, the outlook for the economy in 2018 has positive signs. Join CERC’s VP of Research, Alissa DeJonge, for the webinar recording to hear the insights and trends.

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Networking: The Art of Building Relationships

Original air date: January 18, 2018

Success is all about building relationships. In our tech-oriented world, where everyone is looking down at phones, are you actually leveraging your connections successfully? In this webinar, CERC VP of Marketing, Kristi Sullivan, and VP of Municipal Services, Courtney Hendricson, provide some of their unbeatable strategies for forming strong relationships—the genuine, long-lasting kind that are mutually beneficial.  Download the slides here. 

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Priority-Based Budgeting

Original art date: November 16, 2017

With the ink barely dry on a state budget for the current fiscal year and further reductions in state services a real possibility in the coming years, a new approach to the state budgeting process would increase fiscal sustainability while identifying priorities for residents and businesses. CERC has identified one approach to state budgeting that shows real promise, and has data to back it up. 

Watch the webinar recording with Bob Santy, President & CEO; and Alissa DeJonge, Vice President of Research for a discussion about the implications of the recently passed state budget, the concept of priority-based budgeting, and findings from a newly released survey identifying specific spending priorities for the state government. 

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More than Grant Writing Basics

Original air date: October 31, 2017

In this half-hour webinar recording that isn’t your typical grant writing course, learn how to take your efforts to a new level with “things you didn’t know” and how CERC has helped win funding for other towns

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CERC Town Profiles™ - Updated Metrics, New Features, and Advanced Interactivity

Original air date: October 4, 2017

Learn more about the latest version of the popular CERC Town Profiles™ that are available on CTData.org. Join CERC’s VP of Research, Alissa DeJonge, and her guest, Michelle Riordan-Nold, Executive Director of the CT Data Collaborative, as they review the new features of this interactive tool that enables users to visualize and compare geographies for various indicators.

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Municipal Marketing

Original air date: September 25, 2017

Join CERC’s VP of Marketing, Kristi Sullivan, and CERC’s VP of Municipal Services, Courtney Hendricson, for the webinar recording to learn the process of developing communications strategies and tactics that target specific audiences, leverage complementary efforts, enhance consistent outreach, and maximize budgets.

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From Global to Local – Preparing Your Communities for International Recruitment Efforts

Original air date: September 7, 2017

“If you are prepared to invite global companies to invest in your state, then you have to be prepared to welcome them locally.”

Join CERC’s VP of Business Recruitment, Jason Giulietti, and VP of Municipal Services, Courtney Hendricson, for the webinar recording that addresses the importance of building local and regional economic development capacity and leveraging your assets and international and domestic business recruitment activities.

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Make "Place" Happen

Original air date: June 27, 2017

Whether an actual physical town center exists or not, placemaking matters (now, more than ever) and it reflects the character of your community. Understanding the physical, fiscal and social aspects are important in meeting your community’s needs. Join CERC’s VP of Municipal Services, Courtney Hendricson, for the webinar recording to understand how to think about the places that celebrate your community’s local character and enhance both your tax base and your high quality of living.

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Connecticut’s Economic Outlook: An Encore Presentation

Original air date: June 20, 2017

If you weren't able to attend the in-person presentation of the June 13 CERC SiteFinder Showcase, join CERC's VP of Research, Alissa DeJonge, on this free, 30-minute webinar for an encore presentation of Connecticut’s Economic Outlook. Get the highlights of how global and national trends are affecting Connecticut’s economy and real estate markets, and how uncertainty has implications for business and resident investments and confidence.

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Economic Development News from D.C.

Original air date: June 15, 2017

What are the implications of political change in Washington D.C. on a local level? How do we need to be prepared here in Connecticut? Join CERC’s President & CEO, Bob Santy, and CERC Board Chair, John O’Toole (from Eversource), for an overview of news shared at the recent IEDC Federal Forum and NEDA Public Policy Event.

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InformCT Consumer Confidence Survey: Spending and Vacationing Trends

Original air date: June 14, 2017

Did you know that an anticipated rise in vacationing plans indicates increased financial confidence in Connecticut? And that younger residents spend more money online versus making in-store purchases, but how much more and on what items? Join CERC's VP of Research, Alissa DeJonge, on this free, 30-minute webinar to understand the latest findings from the statewide consumer confidence survey on consumer regarding online spending and vacationing and their effects on the economy.

The InformCT Consumer Confidence Survey, administered by CERC, is a quarterly analysis that looks at key economic issues such as overall confidence, attitudes toward the economy, personal finance, leisure spending, consumer purchases, housing prices, government programs, and current investments. Learn how the survey is a valuable strategic planning tool for organizations, including municipal or regional entities that wish to take the temperature of the Connecticut consumer.

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Streamlining the Land-Use Regulatory Process – Is Your Town Predictable and Consistent?

Original air date: May 2, 2017

More important than any incentive or other financial benefit, a predictable and consistent land use process is what will help your town translate development proposals into real tax-paying projects that improve the town’s business community, as well as motivate residents and businesses to expand and renovate their properties. Join CERC’s VP of Municipal Services, Courtney Hendricson, on this mini-webinar to understand how the most important component for a land-use regulatory process to function successfully is that the process be predictable and consistent.

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Economic Development: Check Yourself - How is Your Town doing on Economic Development?

Original air date: April 20, 2017

Economic development is all about business retention, expansion and attraction while maintaining the character of your community and balancing those priorities for a stellar local economy. Join CERC’s VP of Municipal Services, Courtney Hendricson, who discussed our patented self-assessment tool for towns and outline the type of activities your municipality can do for “knock their socks off” economic development.

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InformCT Consumer Confidence Survey - Acquire Valuable Insights for Your Organization

Original air date: April 11, 2017

The InformCT Consumer Confidence Survey, administered by CERC, is a quarterly analysis that looks at key economic issues such as overall confidence, attitudes toward the economy, personal finance, leisure spending, consumer purchases, housing prices, government programs, and current investments. Join CERC’s VP of Research, Alissa DeJonge, on this mini-webinar to understand how the survey is a valuable strategic planning tool for organizations, including municipal or regional entities that wish to take the temperature of the Connecticut consumer.

WATCH RECORDING


Highlights from the CT Economic Review – How CT Compares in Local to Global Rankings

Original air date: March 30, 2017

The 2017 edition of the popular CT Economic Review, produced by the Connecticut Economic Resource Center and Eversource, was released at the upcoming DECD Governor’s Forum.  Join CERC’s VP of Research, Alissa DeJonge, on a mini-webinar to learn about how Connecticut ranks on various economic indicators – from the abundance of talent and attractiveness of location, to array of industries and quality of life. 

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