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Applying Communication Styles for Better Marketing

Posted on by Kristi Sullivan

Applying Communication Styles for Better Marketing


  • Are you struggling with communications styles among your colleagues and/or partners?
  • Are you confused with the best method to communicate with your audience?
  • Are you unsure if your marketing pitch is attracting the right clients?

In this episode of CERCONOMY, Courtney Hendricson and Kristi Sullivan share highlights from a recent Connecticut Conference of Municipalities workshop on using the DISC profile for better communications and marketing effectiveness.

The DISC profile can help you better understand yourself and adapt your behavior with others - within a work team, to assist with better marketing and customer relationships, help you be a better leader, and create better personal relationships. Listen as Kristi shares the four DISC styles, and how to integrate each of the four personality preferences into your marketing and communications outreach.