CERC Wins PRSA Award for Web Site Design

6/4/2010

Kristi Sullivan, 860.571.6213

The Connecticut Economic Resource Center, Inc. (CERC) received a 2010 Silver Mercury Award in the category of Interactive Media from the Public Relations Society of America (PRSA) for the recently revamped CTSiteFinder.com.

SiteFinder is Connecticut’s most comprehensive database of commercial and industrial property and economic data. It serves as a key tool to assit hundreds of developers and brokers in the transaction process, resulting in successful deals that help grow businesses and jobs in Connecticut. The latest version of the web site includes more sophisticated location analysis tools as well as integrated mapping functionalities. Users can easily discover the advantages of any location, such as detailed demographic information within a certain radius or drive time. 

The launch of the new SiteFinder places Connecticut at the forefront of attracting business investment and potential new business growth. The site averages 9,000 searches per month and currently lists more than 3,500 available properties (more than 1,100 of which were added since the launch) – totaling space of nearly 13 million square feet and 2,300+ acres. Over its history, SiteFinder has facilitated more than 600 successful real estate transactions, equating to thousands of added jobs to Connecticut.

“We’ve worked hard the past year to create a top-notch, data-rich web site to help brokers, site selectors and economic developers access the information they need about sites and communities in Conneticut. SiteFinder is an important tool that supports CERC’s mission of making Connecticut a more competitive business environment thus promoting economic growth,” said Robert Santy, president and CEO of CERC.

The Mercury Awards honor excellence in the public relations, communications and marketing professions.

About CERC
Based in Rocky Hill, The Connecticut Economic Resource Center, Inc. is a nonprofit corporation and public-private partnership that provides objective research, marketing and economic development services consistent with making Connecticut a more competitive business environment.  Visit www.cerc.com for more info.

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5/3/2010
CERC Names Sullivan as Vice President of Marketing
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